W+K Tokyo

Migaki Mugi Launch

We’ve been working with Sapporo on their Namashibori happoshu brand since 2001. Last month, Hokkaido Namashibori was renewed as Hokkaido Namashibori Migaki Mugi (which means polished barley). W+K Tokyo led the re-launch, including product naming, packaging design, advertising, website development and POP. Check out the new can design below. Better yet, rush to the nearest convini and taste the polished barley for yourself!

migaki-mugi-2.jpg