We received a package from W+K Delhi this week. The W+K Delhi office conducted a prayer ceremony for Japan following the earthquake in their courtyard. In the package they sent us these beautiful balls of red thread which were blessed by a priest during the ceremony. These traditional threads are meant to be worn on the wrists.
The letter from Sunil, the Executive Creative Director of W+K Delhi said, “The threads bring good luck. All of us wear one in good times and in bad. In good times, it is worn to ward off the evil eye and in bad, to reduce the damage.” THANK YOU W+K DELHI!!!