W+K Tokyo

NEW FACE | Marisa+Liwon+Eri

W+K Tokyo has now 70 employees!

Marisa Weber マリサ・ウィーバー | Account Director

Marisa is originally from the United States, born in a little country town between Washington D.C and Baltimore, Maryland. She grew up living in the woods, on a lake, and describes herself as a “hippie child incognito.” After graduating college and working at a few advertising agencies in Virginia, she headed to the West Coast. There, she spent the past few years working at W+K’s Portland, Oregon office and fell in love with the nature, food scene, and laid back “West Coast” attitude. She often says that she is an “East Coaster by birth but a West Coaster at heart.”

In her free time, she likes to watch movies (“everything from cheesy romantic comedies to horror flicks to documentaries”), enjoys all the culinary offerings of the city (she says “eating is her #1 hobby”), listening to music (mostly “indie rock and anything by Fleetwood Mac”), doing yoga (it keeps her “sane”), scanning the Internet for design inspiration (good interior design makes her “stupidly happy”), traveling (her goal is to “explore more of Japan and to eat her way through SE Asia”), and feeding her “weird obsession” with the latest Japanese and Korean beauty trends (saying she has “about 100 face masks” on hand at all times).



Liwon Kim リウォン・キム | Assistant Account Executive

Liwon is originally from South Korea, and is always full of energy and loves to dance. While she has enjoyed dancing ballet since childhood, she came to take interest in the street culture such as hip-hop music and street dance during college where she studied law and marketing. She founded “University Dance Community” where members of 60+ dance circles in Korean universities can come together, and has also hosted a dance event “Funky Girls” for female dancers, both of which are still active in Korea after being succeeded by her junior members. Before joining Wieden+Kennedy Tokyo as an account for Nike Korea and spending one year in Seoul before moving to Tokyo, Liwon worked at an underground-culture-savvy start-up creative agency, with clients such as Red Bull, Puma, Supercell, and KTO (Korea Tourist Organization).

いつも元気いっぱいで踊ることがとにかく大好きというリウォンは韓国出身。幼少期からバレエを嗜み、法律とマーケティングを学んでいた大学時代にはヒップホップミュージックやストリートダンスなどストリートカルチャーに開眼。韓国の大学の60以上のダンスサークルの交流の場としてUniversity Dance Communityを立ち上げ、さらに女性ダンサーのためのダンスイベントFunky Girlsも主催。どちらも現在も韓国で後輩たちに引き継がれている。レッドブルやプーマ、スーパーセル、KTO(Korea Tourist Organization)などをクライアントにもつ、アンダーグラウンドカルチャー色の濃いスタートアップのクリエイティブエージェンシーを経て、ワイデン+ケネディ トウキョウのNike Korea担当に。韓国で1年仕事をした後、東京に移住。

Eri Hirose 廣瀬 衣理 | Junior Comms Planner

Eri was born and raised in Tokyo. She obtained her undergraduate degree at Meiji University and completed a 10-month study-abroad English program in London at the same time. When she returned to Japan, she started her career in the field of digital marketing. Prior to joining Wieden+Kennedy, she worked at a digital marketing agency managing social media campaigns for fashion magazines, luxury and fashion brands, and beer makers. She has also written about fashion tech and e-commerce businesses for a number of digital magazines. She is always curious to learn new things and enjoys working with other people. She would love to work for a project that creates a positive impact on the society. Influencing and empowering Japanese young women is one of her dreams. Beyond work, she goes to jazz hip hop dance classes. Three things she couldn’t do without are traveling, fashion and a big portion of lunch especially sushi and ramen.

東京生まれ東京育ちの衣理。明治大学在籍中に10ヶ月間ロンドンに留学し英語を勉強。帰国後はデジタルマーケティングの業界でキャリアをスタート。前職のデジタルマーケティングエージェンシーではソーシャルメディアマーケティングに携わり、ファッションマガジンをはじめラグジュアリー・ファッションブランドやビールメーカーを担当。また、デジタルマガジンにてファッションテックやファッションビジネスに関するニュースの執筆も経験。趣味は Jazz Hip Hop ダンス。そのほか海外旅行やファッション、そして何よりもたくさん食べることが大好きで好物は寿司とラーメン。